2010

International Card Services

International Card Services

RaboDirect is the direct banking department of Rabobank International. It operates online direct banking services in Belgium, Ireland, Australia and New Zealand. The different country branches operate with local staff and independent from the head office, in order to service the local market at its best. Edenspiekermann was asked to develop a appealing contemporay site concept for both the public and secure websites, and online visual identity as part of a strong global mainly online brand.

Client  •  Rabobank International
Project:RaboDirect Global Site Concept
My roles: Site concept and design direction (on interaction design and visual design)
Agency  •  Edenspiekermann

User Experience is my passion